Restaurant Marketing jobs in Lahore

Content Creator & Creative Marketing Executive

XenithPulse | Lahore, Pakistan
Job Type: Full-Time
Work Arrangement: On-site / Hybrid — Lahore
Salary: Competitive Fixed Monthly Salary

About XenithPulse

XenithPulse builds and operates production-grade business software — including Restaurant POS, Business Management, E-commerce and ERP systems — as well as production AI engineering solutions.

Our products are already being used in real business environments. We are now building the XenithPulse brand presence from the ground up.

Our website:
https://www.xenithpulse.com/

Our social accounts currently exist, but we need someone who can turn them into a high-quality, consistent and commercially effective content presence.

The Role

We are looking for a Content Creator & Creative Marketing Executive who can take ownership of XenithPulse's initial social media content strategy, primarily across:

• Facebook
• Instagram

The goal is not simply to "post regularly."

We want to build a premium technology brand and create content that:

Looks professional → communicates clearly → builds credibility → generates attention → drives enquiries and sales.

A major part of this role will be creating advertising creatives for Meta campaigns.

You will work directly with the XenithPulse team to understand our products and turn them into high-quality visual and written content.

What You Will Be DoingSocial Media Content

Create and publish high-quality content for Facebook and Instagram, including:

• Static posts
• Carousel posts
• Product-focused graphics
• Short-form videos / Reels
• Product demonstrations
• Feature explanations
• Educational content
• Business/industry insights
• Promotional campaigns
• Brand content
• Customer/problem-focused content
• Product comparison content
• Behind-the-scenes / product development content where appropriate

You will be expected to think about what should be posted, not simply execute instructions.

Paid Advertising Creative

This is one of the most important parts of the role.

XenithPulse will be running Meta advertising campaigns, and you will be responsible for producing creative assets for those campaigns.

This includes:

• Facebook Ad creatives
• Instagram Ad creatives
• Multiple creative variations for testing
• Different hooks and headlines
• Product-focused advertisements
• Problem/solution advertisements
• Offer/promotion creatives
• Retargeting creatives
• Lead-generation creatives
• Short-form video advertisements
• Creative variations based on campaign performance

You should understand that an advertisement is not simply a pretty graphic.

The creative needs to stop the scroll, communicate the offer quickly and give the viewer a reason to take action.

You Will Work With Real Products

You will not be creating generic motivational posts or stock-photo technology content.

You will be creating content around actual XenithPulse products.

For example:

Restaurant POS

A one-time-purchase restaurant POS designed to run directly on the restaurant's own computer, including offline operation, inventory, kitchen workflows, printing and reporting.

The product is currently offered at $299 one-time, rather than a recurring POS subscription.

Banquet & Event ERP

Business software for banquet halls and event venues covering the event lifecycle from quotation and booking through execution, invoicing and profitability, with features including WhatsApp, accounting and inventory.

Other XenithPulse Products

You may also work with our e-commerce, business management, thermal printing and AI engineering offerings as the content strategy develops.

What We Expect From You

You should be able to take something like:

"We need to promote Restaurant POS to Pakistani restaurant owners."

and turn it into:

Campaign concept → creative direction → copy → design → variations → final assets.

You should be comfortable asking:

• Who are we targeting?
• What problem are we solving?
• What should the customer understand in 3 seconds?
• What is the hook?
• Why should they care?
• What objection are we addressing?
• What action should they take?
• Which creative variations should we test?

Required SkillsDesign

Strong proficiency in at least some of:

• Adobe Photoshop
• Adobe Illustrator
• Canva
• Figma
• Premiere Pro / CapCut / equivalent video tools

You don't need to use every tool listed.

What matters is the quality of the final work.

Content

You should be capable of:

• Writing strong social-media copy
• Writing advertising headlines
• Creating hooks
• Developing content ideas
• Structuring short-form video concepts
• Understanding visual hierarchy
• Creating compelling calls-to-action

Marketing

You should understand the basics of:

• Social media marketing
• Meta advertising
• Creative testing
• Audience targeting
• Conversion-focused creative
• A/B testing concepts
• Engagement vs. conversion content
• Retargeting

You do not need to be a senior performance marketer.

But you must understand that content exists to achieve a business objective.

The Standard We Want

We are building a premium software/technology brand.

Our content should feel:

• Modern
• Premium
• Technical
• Clean
• Confident
• Professional
• Minimal
• High-quality

We do not want:

• Generic Canva templates
• Random stock photography
• Overloaded graphics
• Cheap-looking promotional designs
• Excessive emojis
• Generic motivational content
• Copy-paste AI-generated captions
• "5 reasons why..." content without a real purpose
• Content created only to fill a posting calendar

Every piece of content should have a reason to exist.

You Will Have Creative Ownership

We are not looking for someone who needs every post designed for them.

You will be expected to:

Research → propose → create → test → improve.

We will provide:

• Product access
• Product information
• Brand direction
• Screenshots / product interfaces
• Technical/product support
• Campaign objectives
• Feedback

You bring the creative execution and content ideas.

Performance Matters

Your success will not be measured purely by:

"How many posts did you make?"

We care about:

• Content quality
• Consistency
• Creative improvement
• Engagement
• Reach
• Click-throughs
• Leads
• Ad performance
• Quality of enquiries
• Growth of the XenithPulse brand

You will work closely with the team to understand what is working and improve future content accordingly.

Who We're Looking For

You are a strong candidate if you:

• Have a portfolio of actual design/content work
• Have experience creating social-media content
• Understand visual branding
• Can create advertisements, not just posts
• Have good written English
• Understand modern social-media aesthetics
• Can turn technical products into simple content
• Have strong attention to detail
• Can work independently
• Can meet deadlines consistently
• Are comfortable receiving feedback and iterating
• Are interested in technology, software and business

Bonus

Experience with:

• SaaS marketing
• B2B marketing
• Meta Ads
• Restaurant/F&B marketing
• ERP/POS software
• Short-form video
• Motion graphics
• Performance marketing
• AI/product marketing

will be a strong advantage.

Portfolio Required

Please include your portfolio when applying.

Applications without examples of previous creative work may not be considered.

We are much more interested in what you can actually produce than a long list of software skills on your CV.

Practical Test

Shortlisted candidates may be given a small practical assignment based on an actual XenithPulse product.

The assignment may involve creating:

• A Meta advertisement
• An Instagram/Facebook post
• A short-form video concept
• Ad copy
• A small campaign concept

We use this to evaluate actual creative thinking and execution, not just CV claims.

Compensation

Fixed monthly salary — based on experience and demonstrated ability.

This is a salaried position rather than a commission-only sales role.

Candidates with strong portfolios and demonstrated Meta advertising/content experience can expect compensation toward the higher end of the range.

How to Apply

Please submit:

• Your CV
• Your portfolio / Behance / Dribbble / Instagram / previous work
• Examples of social-media advertisements you have created
• Examples of short-form video/Reels if available
• A short explanation of why you want to work with a software company like XenithPulse

Portfolio quality will carry significant weight in the selection process.

We are looking for someone who can help build the XenithPulse brand — not someone who simply fills a content calendar.

XenithPulse
Production software. AI engineering. Built to run. Built to last.

Pay: From Rs30,000.00 per month

Work Location: Hybrid remote in Lahore